FIN-NOR - FIN- NOR'S BEGINNINGS GO BACK TO THE GLORY DAYS OF BIG GAME FISHING, WHEN ANGLING GREATS SUCH AS ERNEST HEMINGWAY, TOMMY GIFFORD AND ALFRED GLASSELL, JR. WERE EXPANDING THE SPORT'S HORIZONS. THE BRAND WAS BORN IN A MIAMI MACHINE SHOP OWNED BY MR. FINLEY AND MR. NORWOOD, WHERE THEY PRODUCED THEIR FIRST BIG GAME REEL IN 1933. IT WEIGHED 35 POUNDS AND WAS LARGE ENOUGH TO FILL A SIZABLE WATER BUCKET. CAPT. TOMMY GIFFORD, COLLABORATOR ON THE REEL DESIGN, CAUGHT A 527- POUND BLUEFIN TUNA AT CAT CAY ON HIS REEL, AND FIN-NOR TOOK OFF FROM THERE.
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